Monthly Archives: February 2015

Friday Catch-Up: Latest News and Updates in the World of SEO and Internet Marketing

Hi everyone! We are happy to greet you in our company of SEO and Internet Marketing fans and specialists wishing to keep abreast of all latest news and changes in this turbulent and rapidly changing business environment. Nowadays internet is full of threats and risks, with many sites being hacked and many privacy violations taking place every day. So Google, as usually spearheading all initiatives online, is introducing a set of improvements to its users. For some, it is a period of shocks and problems – for instance, YouTube, a world-famous online giant, is hardly breaking even despite over one billion users, while for others, it is a period of fundamental change and opportunity – Facebook surprised the global user community with launching its own CRM. All this and much more in our Friday catch-up – hold your breath and keep reading!

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Why You Need to Advertise Online

Online advertising has become a buzzword in business for the past couple of years; its benefits are praised by all online business owners because of an unlimited realm of additional opportunities it opens to every business undertaking. However, to be successful, online advertising should be heavily invested, and it may become quite costly to sustain a comprehensive, efficient online advertising campaign. So, is online advertising really as valuable as online marketers say? Is it worth the time, money, and effort invested in it? And which online advertising options offer maximum benefits for those considering the launch of their online promotion campaign?

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Friday Catch-Up: A Close-Up on Google Analytics

Friday Catch-Up: A Close-Up on Google AnalyticsHi there! You probably look forward to the weekend, and the last hours of the working week, but…guess what? We have something very interesting in store for you – even though it is still Friday, and the weekend is yet to come, you may have a couple of minutes of relaxation by reading our article. Here, we have compiled the best news on Google analytics that the global SEO and marketing community came across this week. So grab your coffee and get ready to catch up with the cutting-edge trends of this week with our regular Friday catch-up!

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15 web design trends of 2015

2015_web_design_trendsWeb design is a vibrant and quickly changing industry in which trends are also highly changeable; for instance, 2014 was distinguished by reliance on grid layouts and frequent use of background videos. What innovations and fashionable trends are expected in 2015? How can you keep pace with the most cutting-edge web design trends and ensure your site’s competitive advantage? Here is the list of the most popular defining trends that will shape the 2015 web design in correspondence to user habits and technological innovations.

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Friday catch up for the second week of February. Industry news and updates.

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Hi everyone! St. Valentine’s Day is approaching, and the spirit of love is in the air… But guess what? We are in love with Internet marketing, and as always, we have compiled a short informative block for you to keep pace with the latest online marketing and SEO news. So grab your coffee, stop your Valentine’s preparations and dreams for a couple of minutes, and read our attention-grabbing news of this week!

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15 tips to make your local business popular

15_tipsToday there is a huge selection of affordable marketing solutions that can help to build your company’s reputation in the local marketplace and to improve your business. What are they? First of all, you should organize a high-quality, simple and clear advertising campaign with properly designed external and internal SEO optimization. It is also desirable to conduct correct contextual advertising, which gives a clear idea about what the customer wants and what he is most interested in. Such information may become invaluable to help you satisfy all wishes of customers. Wondering about how to start? Here are 15 tips for making your local business popular:

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Weekly digest: Tweets will now be indexed

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Good day to all of you! We are back with the latest news that can help you to keep abreast of the ever-changing SEO trends and to succeed in the sphere of Internet marketing. This week we have some interesting updates from Google and Twitter that can be useful in your business. Moreover, these two giants have just signed a new partnership agreement! But let us tell everything step by step!

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What is the importance of having a web presence for a small local firm?

users_look_for_local_businessRapid development of Internet technologies and their penetration into everyday life induce owners of small local firms to think about doing business through various Internet resources. The number of users of the global network is growing steadily. Now people prefer Internet to old media forms, such as radio, television, and newspapers. With each passing day, the segment of goods and services on the Internet is increasing. Therefore, having a website becomes a vitally necessary tool that will help any company to achieve the highest returns and business efficiency. So, why it is important for a small local business to have a website?

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